The Streaker Speaker

Archive for March, 2010

This Week’s Streak: What Fuels Your Business?

You feel like you are running on empty. You are working twice as hard for half the return. Morale is low and the potential for burnout is high. Team members are barely getting their minimum work done, showing up late, leaving early, and calling in sick. They do not seem happy [...]

This Week’s Streak: From Conflict to Communication

A customer disagrees with you, vehemently, or team member is complacent or confrontational. You immediately feel your body tense in response to their response. The hackles on the back of your neck are raised, your muscles are tight, and your hands take on a claw-like state.
No one likes conflict and your response to [...]

A Little Extra Streak This Week: To Sponsor or Not to Sponsor… (no, it’s not about Tiger)

Let’s address the use of sponsorships as part of your marketing campaign. Sponsorships are a soft form of marketing that show support for your community and garner general name recognition. They are not typically thought of as a direct way to get business, but as a more indirect form of marketing. If [...]

This Week’s Streak: Strategic Conversations

Strategic conversations are not just about the ones you have on the phone but also face-to-face meetings. What Strategic Conversations are not is something to be handled by email or snail mail. Email is one of the more misused forms of communication – let’s not even go there – although social media sites [...]